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One of the most common questions I receive from flower farmers is:
"How do I price my flowers?"
Whether you're selling to florists, creating bouquets, or just getting started with wholesale sales, pricing can feel overwhelming. Charge too little, and you leave money on the table. Charge too much, and you worry about losing sales.
This PDF download guide will help you confidently price your flowers by showing you the pricing methods I use on my own farm, along with the actual wholesale prices for more than 60 flower varieties that I currently grow—or have grown—at Abundant Blooms Flower Farm.
Inside you'll find:
The pricing framework I use to price flowers
Wholesale pricing for more than 60 flower varieties
Guidance for adapting prices to your own market
A practical reference you can return to throughout the season
Please note that flower pricing varies by region, market, stem quality, and availability. This guide is intended to help you understand how to price your flowers and provide a real-world reference point—not as a universal copy-and-paste pricing list.
If you've ever wondered:
What should I charge?
How do I know if my prices are too low?
What are other flower farmers charging?
How do I price flowers for wholesale?
This guide was created for you.
Included with both the Selling Flowers to Florists course and the Abundant Blooms Collective membership. Now available as a standalone resource.
One of the most common questions I receive from flower farmers is:
"How do I price my flowers?"
Whether you're selling to florists, creating bouquets, or just getting started with wholesale sales, pricing can feel overwhelming. Charge too little, and you leave money on the table. Charge too much, and you worry about losing sales.
This PDF download guide will help you confidently price your flowers by showing you the pricing methods I use on my own farm, along with the actual wholesale prices for more than 60 flower varieties that I currently grow—or have grown—at Abundant Blooms Flower Farm.
Inside you'll find:
The pricing framework I use to price flowers
Wholesale pricing for more than 60 flower varieties
Guidance for adapting prices to your own market
A practical reference you can return to throughout the season
Please note that flower pricing varies by region, market, stem quality, and availability. This guide is intended to help you understand how to price your flowers and provide a real-world reference point—not as a universal copy-and-paste pricing list.
If you've ever wondered:
What should I charge?
How do I know if my prices are too low?
What are other flower farmers charging?
How do I price flowers for wholesale?
This guide was created for you.
Included with both the Selling Flowers to Florists course and the Abundant Blooms Collective membership. Now available as a standalone resource.